The Toyota RAV4 (pronounced "rav-four") is a compact crossover SUV built and marketed by the Toyota Motor Corporation. It was introduced in Japan in 1994 and in Europe and North America in 1996 to cater to consumers wanting a vehicle that had most of the benefits of SUVs, such as increased cargo room, higher visibility, and the option of four wheel drive, along with the maneuverability and fuel economy of a smaller car. The early success of the RAV4 paved the way for other compact SUVs such as the Honda CR-V, the Ford Escape/Mazda Tribute/CX-5, and the Subaru Forester. Its name stands for "Recreational Activity Vehicle, 4-wheel drive," although not all models have four wheel drive as this is optional in some countries.
First generation (1994-2000)
The RAV4 was offered in both two and four-door versions. In the US, a 2.0 L I4 engine producing 120 hp was offered. Both front wheel drive and all wheel drive were available, and the RAV4 could be had with either a five-speed manual or four-speed automatic transmission. In 1998, the RAV4 was slightly restyled on the front and rear fascias, and a soft-top two-door was made available exclusively in the US market. In 1999, the two-door hardtop was dropped from the American lineup, leaving the 4-door and soft-top models.
Second generation (2001-2005)
The second generation RAV4 was offered in a single trim level and still came with front or all wheel drive. Although the RAV4 was available as a two-door in Europe and Asia, the American model was now only available in a four-door configuration. A 2.0 L I4 engine producing 148 hp was the only engine available. All RAV4s came with 16 inch wheels, anti-lock brakes, stability control, air conditioning, a height-adjustable driver's seat, cruise control, a six-speaker CD stereo and power windows, mirrors.and heated seats. A sport package added a mesh grille, hood scoop, color-keyed door handles, a roof rack, silver sport pedals, heated mirrors, gray-painted bumpers and overfenders and sport fabric seats. Other options included alloy wheels, a sunroof and keyless entry. Larger tires were also available on all wheel drive models.
In 2004, the RAV4 was slightly restyled, and a 2.4 L I4 engine producing 161 hp replaced the 2.0 L engine as standard equipment. The second generation RAV4 has proved extremely popular in Australia, where it became the best-selling SUV in the country in 2001. In 2004, it was the best-selling compact SUV.
Third generation
The Toyota RAV4 was completely redesigned for the 2006 model year. It still has a 2.4 L four-cylinder engine, which now produces 166 hp, up 5 from last year. Unique to North America, the new RAV4 also includes a new 3.5 L V6 engine from the Toyota Avalon, making 269 hp. The RAV4 is up by 21 percent in interior volume from the last generation and now has an available third row seat for two small children (US and Canada only). The RAV4 can still be had in either front wheel drive or four wheel drive in the United States, however most countries including Canada only sell the four wheel drive version.
The third generation RAV4 is built on two wheelbases, a short wheelbase for the Asian and European markets, and long-wheelbase for the North American market.
For now, the RAV4 models sold in North America are produced in Toyota's Tahara, Aichi, Japan assembly plant. However, when Toyota's Woodstock, Ontario, Canada assembly plant comes online in 2008, models sold in North America will be assembled exclusively there.
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